#003 // Ephemeral Retailing – The Evolution, Application and Future of Pop-up Stores with Ghalia Boustani

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Popable Podcast

Scott Blair & Stephen Brooks

17 episodes

4 days ago

This show dives into the tactical strategies around pop-up shop retail and experiences. Learn proven strategies to help you grow your pop-up business, hear stories from successful pop-up brands and spaces, and gain insights from industry experts to keep you ahead of the game. If you are focused on finding the path to a sustainable pop-up venture... this is the Popable Podcast. Hosted by Scott Blair, Co-Founder of Popable, and Stephen Brooks, CEO of The Pop-Up Retail Expert. Want to sponsor an upcoming episode? Send us a message on LinkedIn!

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All content for Popable Podcast is the property of Scott Blair & Stephen Brooks and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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#003 // Ephemeral Retailing – The Evolution, Application and Future of Pop-up Stores with Ghalia Boustani

Popable Podcast

28 minutes 23 seconds

4 years ago

#003 // Ephemeral Retailing – The Evolution, Application and Future of Pop-up Stores with Ghalia Boustani

Ghalia Boustani is a researcher at Paris 1 Panthéon Sorbonne and holds a Doctorate degree from Ecole Supérieure des affaires. Her main research interest is in ephemeral retailing; she has developed her first research on pop-up stores in the Middle East and now is focusing her research on studying pop-up stores in Europe.

Ghalia has published “Ephemeral Retailing: Pop-up stores in a Postmodern consumption era”, “Pop-up retail. The Evolution, Application and Future of Ephemeral Stores” and presented her research in different marketing and retailing colloquy. Throughout her academic journey, Ghalia also worked closely with professionals and entrepreneurs on several projects that added value to her researches and developed a considerable online content that looks at retailing in general and ephemeral retailing in particular.

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Manuscripts
“Live with Ghalia”
“Luxury_Live with Ghalia”

// Episode: 003

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- Stephen Brooks, The Pop-Up Retail Expert

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