(This is an AI description from Buzzsprout's Cohost) We test Netflix’s “video podcast” land grab, then show why Apple’s AI chapters and Timed Links are the practical upgrade creators needed. DAX’s Brian Conlan joins to explain why audio’s problem is ROAS, not downloads, and how better measurement unlocks bigger budgets. • Netflix licensing moves and YouTube exclusivity trade-offs • Why this is cheap TV, not podcasting, and why that matters • Audio vs video consumption and where value really...
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(This is an AI description from Buzzsprout's Cohost) We test Netflix’s “video podcast” land grab, then show why Apple’s AI chapters and Timed Links are the practical upgrade creators needed. DAX’s Brian Conlan joins to explain why audio’s problem is ROAS, not downloads, and how better measurement unlocks bigger budgets. • Netflix licensing moves and YouTube exclusivity trade-offs • Why this is cheap TV, not podcasting, and why that matters • Audio vs video consumption and where value really...
Remembering Todd Cochrane; and Apple testing new chapters?
Podnews Weekly Review
1 hour 22 minutes
1 month ago
Remembering Todd Cochrane; and Apple testing new chapters?
We remember podcasting pioneer Todd Cochran who passed away suddenly this week, reflecting on his 19-year journey in the industry and the indelible mark he left on the medium. • Todd's journey began in 2004 with a $14.95 Walmart microphone, creating his first podcast in a hotel room in Waco, Texas • An excerpt from our 2023 interview with Todd shares his podcasting origin story and philosophy • Apple Podcasts appears to be preparing support for Podcasting 2.0 JSON chapters, potentially...
Podnews Weekly Review
(This is an AI description from Buzzsprout's Cohost) We test Netflix’s “video podcast” land grab, then show why Apple’s AI chapters and Timed Links are the practical upgrade creators needed. DAX’s Brian Conlan joins to explain why audio’s problem is ROAS, not downloads, and how better measurement unlocks bigger budgets. • Netflix licensing moves and YouTube exclusivity trade-offs • Why this is cheap TV, not podcasting, and why that matters • Audio vs video consumption and where value really...
