Podcast Perspectives helps you understand the ever-changing podcast industry. Hosted by Jeff Umbro, founder and CEO of The Podglomerate, this Signal Award winning show speaks to leaders in the podcast space through longform interviews and panel discussions. The goal is to walk through not only the important news and issues of the day in the podcast landscape, but also to go deep on the topics that podcasters need to know today. Named PR Daily's 2025 Best Podcast Production and Marketing Agency, The Podglomerate is a podcast services agency focused on production, audience growth, and monetization for some of the biggest podcasts in the world.
Produced by The Podglomerate.
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Podcast Perspectives helps you understand the ever-changing podcast industry. Hosted by Jeff Umbro, founder and CEO of The Podglomerate, this Signal Award winning show speaks to leaders in the podcast space through longform interviews and panel discussions. The goal is to walk through not only the important news and issues of the day in the podcast landscape, but also to go deep on the topics that podcasters need to know today. Named PR Daily's 2025 Best Podcast Production and Marketing Agency, The Podglomerate is a podcast services agency focused on production, audience growth, and monetization for some of the biggest podcasts in the world.
Produced by The Podglomerate.
Bumper Co-Founder Dan Misener on the Death of the Download
Podcast Perspectives
47 minutes
2 weeks ago
Bumper Co-Founder Dan Misener on the Death of the Download
Dan Misener is the co-founder of Bumper, a podcast data and growth company. Dan joins the show to share ways to grow podcasts, including identifying when you have a marketing vs editorial problem, the importance of properly tracking audience engagement, and how the innovative Bumper Dashboard packages and provides show statistics across several platforms. He also explains how we can use download metrics in a future-facing way and how AI is reshaping listener behavior.
You can find Dan on LinkedIn and at wearebumper.com.
I’m on all the socials @JeffUmbro
(00:00) Introduction
(00:45) Starting in Radio
(02:14) From Production to Podcast Data
(05:19) Bumper: A Podcast Data and Growth Company
(05:47) Balance of Ads and Content
(07:56) What to Ask Podcast Creators Who Want Growth
(09:49) The Bumper Dashboard
(13:15) Death of the Download Metric
(17:56) Downloads as a Currency
(21:55) The Ideal World of Ad Buying
(26:22) Verified Impressions
(31:07) Who Is Using the Bumper Dashboard
(36:21) Metrics to Show Podcast Health
(39:23) AI in Podcast Data Measurement
(42:40) Conclusion and Final Thoughts
The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need.
To find more about The Podglomerate:– Show Page and Transcript: https://listen.podglomerate.com/show/podcast-perspectives– YouTube: https://www.youtube.com/@Podglomeratepods– Email: listen@thepodglomerate.com– LinkedIn: https://www.linkedin.com/company/podglomerate– Twitter: @podglomerate– Instagram: @podglomeratepods
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Podcast Perspectives
Podcast Perspectives helps you understand the ever-changing podcast industry. Hosted by Jeff Umbro, founder and CEO of The Podglomerate, this Signal Award winning show speaks to leaders in the podcast space through longform interviews and panel discussions. The goal is to walk through not only the important news and issues of the day in the podcast landscape, but also to go deep on the topics that podcasters need to know today. Named PR Daily's 2025 Best Podcast Production and Marketing Agency, The Podglomerate is a podcast services agency focused on production, audience growth, and monetization for some of the biggest podcasts in the world.
Produced by The Podglomerate.