
A podcast can be the perfect way to grow your personal brand, but only if you’re starting at the right time. In this quick-hit Espresso Shot episode, I’m sharing what that timing actually looks like and how to know when you’re truly ready to launch.
Spoiler: it’s not about having a massive audience, perfect branding, or 52 episode ideas. It’s about clarity—on who you're talking to, what you're saying, and how you're serving.
We’ll dive into:
Why podcasting is a powerful tool for personal brand growth
The key signs you’re actually ready to start a podcast
What makes a podcast bingeable (and why that matters for sales)
The 3 questions I ask every client before they launch
How a limited series podcast can save you time, build trust, and support your offers
The behind-the-scenes strategy behind my Espresso Series offer https://www.espressopodcastproduction.com/espresso-series
Whether you’re still dreaming of launching or you’re ready to finally hit “record,” this episode will help you decide what’s next—and why your voice deserves to be heard.
Connect with me, Hayleigh Hayhurst:
Apply to work with us: https://hello.dubsado.com/public/form/view/6521a4cc8fdeed003a859a44
Steal my Podcast Launch Checklist for free: https://www.espressopodcastproduction.com/checklist
Website: https://www.espressopodcastproduction.com/
Instagram: https://www.instagram.com/espressopodcastproduction/
YouTube: https://www.youtube.com/@EspressoPodcastProduction
My favorite podcast tool, Descript: https://www.descript.com/?lmref=KkInCQ
Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/