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PodcAds - All About Digital Advertising
Paolo Santanicchia
8 episodes
1 day ago
PodcAds by Paolo Santanicchia is a Podcast in which Paolo, Facebook Ads Specialist managing over € 500,000 ad budget per year, makes some deep dives, alone or with other Facebook Ads Experts, about specific topics. Main topics: Facebook Ads, Direct Response Marketing, Consumer Psychology
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Marketing
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All content for PodcAds - All About Digital Advertising is the property of Paolo Santanicchia and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
PodcAds by Paolo Santanicchia is a Podcast in which Paolo, Facebook Ads Specialist managing over € 500,000 ad budget per year, makes some deep dives, alone or with other Facebook Ads Experts, about specific topics. Main topics: Facebook Ads, Direct Response Marketing, Consumer Psychology
Show more...
Marketing
Business
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PodcAds #7 - Ads, Psychology & Strategy with Sarah Levinger
PodcAds - All About Digital Advertising
32 minutes 11 seconds
2 years ago
PodcAds #7 - Ads, Psychology & Strategy with Sarah Levinger

In this 7th episode of PodcAds by Paolo Santanicchia, Sarah Levinger (the queen of Psychology applied to Advertising) is going to show us:
- How to build psychology-based concepts for our ads
- How to create psychology-based ads
- How to insert Psychology in your Advertising Strategy.




Sarah is a Creative Strategist and Performance Creative Consultant.
She help her clients design effective paid media campaigns that are psychologically built to increase conversions and reduce acquisition costs.
She made a 10-year study of the human mind, consumer psychology, economics, and behavior science.
She defines herself as a lifelong learner and psychology/neuroscience enthusiast.
What is PodcAds?
PodcAds by Paolo Santanicchia is a Podcast in which I (Paolo), Facebook Ads Specialist managing over € 500,000 ad budget per year, make some deep dives, alone or by interviewing the greatest marketing experts from all over the world, about specific topics.
Stay in Touch with us!


Sarah Levinger - Creative Strategist:
Website: sarahlevinger.co
Twitter: @sarahlevinger
LinkedIn: /sarahlevinger
YouTube: coming soon.


Paolo Santanicchia - Meta Ads Specialist
⁠https://lnkd.in/e3wHRiHc⁠
IG: ⁠https://lnkd.in/dGiuYNdD⁠
TW: ⁠https://lnkd.in/eNjQXvRk⁠
LI: ⁠https://lnkd.in/eikkuJPG⁠
Mail: marketing.paolosnt@gmail.com

PodcAds - All About Digital Advertising
PodcAds by Paolo Santanicchia is a Podcast in which Paolo, Facebook Ads Specialist managing over € 500,000 ad budget per year, makes some deep dives, alone or with other Facebook Ads Experts, about specific topics. Main topics: Facebook Ads, Direct Response Marketing, Consumer Psychology