In this episode of Pod Patrol, Dr. Jeff Dikis interviews Rich Dubin, a prominent figure in the field of education, and the founder of LER Expo and LER Magazine. Rich shares his journey from selling advertising for a podiatry magazine to creating a successful online educational platform. The conversation delves into the importance of relationships in the podiatry profession, the challenges of a difficult childhood, and the entrepreneurial spirit that drives Rich's ventures. They discuss the shift from print to digital education, the significance of engaging content, and the future goals of LER Expo. Rich also shares insights on targeted marketing and the value of creating a fun learning environment for clinicians. They discuss the development of GaitKeepers Journal Club and the growth they've seen in such a short timeframe.