Episode 107: Mastering Amazon Product Selection: A Guide to Launching Successful Products

https://is1-ssl.mzstatic.com/image/thumb/Podcasts116/v4/a6/30/c5/a630c5bb-c04f-2edb-9f23-dfcde8aaf008/mza_15735232875855038638.png/600x600bb.jpg

Playbook For Amazon

Jeff Lieber

120 episodes

4 days ago

At TurnKey Product Management, we help brands sell over 8-figures per year on Amazon. On this podcast, we are sharing with you the tips and tricks of Amazon, how we are helping clients up-level their Amazon game, and you'll hear from other sellers and experts who have walked the road before you. This is your go-to resource for everything Amazon! If you're in need more more Amazon support you can visit: www.TurnKeyProductManagement.com, and be sure to follow us on Instagram @TurnKeyProductManagement, on Facebook at https://www.facebook.com/TurnkeyProductManagement/, or at our YouTube Channel https://www.youtube.com/channel/UCdm_yE3z7vJ1xjKjZaKE2Sw.

All content for Playbook For Amazon is the property of Jeff Lieber and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business,

Entrepreneurship

Episode 107: Mastering Amazon Product Selection: A Guide to Launching Successful Products

Playbook For Amazon

13 minutes 55 seconds

1 year ago

Episode 107: Mastering Amazon Product Selection: A Guide to Launching Successful Products

https://youtu.be/8ZL53O44pfE?si=DqF5S_iI55x6JSd2
How to Choose Winning Products for Amazon Sellers
Key Factors to Consider When Selecting Your Next Amazon ProductIn the competitive world of Amazon selling, choosing the right product can make or break your success. This guide outlines essential factors to consider when selecting your next Amazon product:Market Demand: Look for products where the top seller generates at least $100,000 per month, and the 10th-ranked seller makes $30,000 monthly.Competition: Aim for niches where the 10th-ranked product has fewer than 500 reviews, indicating room for new entrants.Differentiation: Find at least one way to make your product stand out from competitors.Price Point: Target products in the $9.99 to $150 range for optimal profitability.Repeat Purchase Potential: Consider products that customers will buy regularly.Size and Weight: Smaller, lighter products often have better profit margins due to lower shipping costs and Amazon Fees.Brand Vision: Ensure your product aligns with your overall brand strategy and appeals to your target customer avatar.Product Line Potential: Plan for at least five complementary products to build a robust catalog.

By following these guidelines and using tools like Jungle Scout or Helium10, you can increase your chances of launching a successful product on Amazon.