Episode 47 w/ @mossify Lucas Picciolo

In this episode of the Plants by Wade Lee podcast, host Wade Lee interviews Lucas, the owner of Mossify, a brand dedicated to plant care and sustainability. Lucas shares his journey from growing up in a hardworking family to launching Mossify, which plants a tree for every purchase. The conversation explores the inspiration behind the brand, the importance of community engagement, and the innovative products Mossify is developing, including a new moss farm. Lucas emphasizes the need for obsession in entrepreneurship and the significance of storytelling in building a brand.