In a wrecked world, marketers and leaders have a responsibility to use their power to change beliefs for the good of others. Too often, leaders think of purpose as an afterthought to their mission statement. We limit ourselves to who we can serve. Let’s dream of a new future, where founders relentlessly seek to solve the needs of their ideal customer, employees, and vulnerable people in need. Where villains aren’t just customer problems but also global and cultural issues. Each episode, I invite a business leader to share their process for inspiring change and operationalizing their purpose.
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In a wrecked world, marketers and leaders have a responsibility to use their power to change beliefs for the good of others. Too often, leaders think of purpose as an afterthought to their mission statement. We limit ourselves to who we can serve. Let’s dream of a new future, where founders relentlessly seek to solve the needs of their ideal customer, employees, and vulnerable people in need. Where villains aren’t just customer problems but also global and cultural issues. Each episode, I invite a business leader to share their process for inspiring change and operationalizing their purpose.
Minimize Unwanted Email, Maximize Your Impact, with Melissa Moody from Gated
Pitch Purpose with Tony Winslow
36 minutes 50 seconds
3 years ago
Minimize Unwanted Email, Maximize Your Impact, with Melissa Moody from Gated
Want to create daily impact and minimize disruption? That’s the mission for Melissa Moody and her team at Gated. In this episode, Melissa and Tony discuss:
The Gated Origin Story
Gated and Category Design
Marketing Strategy
Impact on Non-Profits
Find Melissa on LinkedIn and send her a note at melissa@gated.com.
Pitch Purpose with Tony Winslow
In a wrecked world, marketers and leaders have a responsibility to use their power to change beliefs for the good of others. Too often, leaders think of purpose as an afterthought to their mission statement. We limit ourselves to who we can serve. Let’s dream of a new future, where founders relentlessly seek to solve the needs of their ideal customer, employees, and vulnerable people in need. Where villains aren’t just customer problems but also global and cultural issues. Each episode, I invite a business leader to share their process for inspiring change and operationalizing their purpose.
