Hosted by Pillar & Scroll CEO, Paul Evans, join us for a focused discussion of pressing marketing questions that law firms are grappling with right now.
Hosted by Pillar & Scroll CEO, Paul Evans, join us for a focused discussion of pressing marketing questions that law firms are grappling with right now.
In this video, we explore how lawyers can confidently approach accountants to build valuable referral relationships. Learn practical conversation starters and strategies that focus on reciprocity rather than one-sided requests.
This guidance stems from a question from a Melbourne-based commercial lawyer who regularly encounters accountants but struggles with initiating referral conversations. We provide specific language, techniques, and follow-up strategies that create mutual value for both professionals.
Key topics covered:
📝 Read the full article: https://www.pillarscroll.com/insights/accounting-referral-partnerships-for-lawyers/
💡 Got a legal marketing question? We answer a new question every week from law firm leaders. Submit yours - email paul.evans@pillarscroll.com
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