Recent benchmarking reveals that high-performing law firms spend less on marketing, not more. In this Q&A response, we explore why top firms invest just 2% of revenue in marketing (versus the average 4%) and what they do differently.

Key insights covered:

• The quarterly approach to marketing budgets
• Where high-performing firms invest (and don't)
• Strategic marketing decisions for law firms
• Practice area considerations and exceptions
• Smart budget allocation principles

We help successful lawyers turn their reputation and relationships into referrals. Join our weekly Q&A sessions where we answer questions like this from law firm leaders.

📝 Learn more: https://www.pillarscroll.com/insights/law-firm-marketing-budgets-when-spending-less-drives-better-results/

💡 Got a legal marketing question? We answer a new question every week from law firm leaders. Submit yours - email paul.evans@pillarscroll.com

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