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Pharma Marketing Playbook: Data, GenAI, and Beyond
Saumya Prakash, Multiplier AI
24 episodes
3 days ago
Discover the transformative power of GenAI, Data Analytics, Social Intelligence, and Physician Influencer Marketing that is shaping the future of pharma marketing. Join us, as we pave the pathway to a novel pharma marketing landscape, bringing to you conversations that meet at the intersection of technology and marketing. Hosted by Saumya Prakash, Co-Founder Multiplier AI Solutions, this podcast is spearheading the dialogues on disruptions in pharma marketing. Know more about us at: https://multiplierai.co/
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Discover the transformative power of GenAI, Data Analytics, Social Intelligence, and Physician Influencer Marketing that is shaping the future of pharma marketing. Join us, as we pave the pathway to a novel pharma marketing landscape, bringing to you conversations that meet at the intersection of technology and marketing. Hosted by Saumya Prakash, Co-Founder Multiplier AI Solutions, this podcast is spearheading the dialogues on disruptions in pharma marketing. Know more about us at: https://multiplierai.co/
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Business
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From Medical Rep to Pharma Leader: Alhad Mahajani’s Success Formula!
Pharma Marketing Playbook: Data, GenAI, and Beyond
39 minutes 5 seconds
7 months ago
From Medical Rep to Pharma Leader: Alhad Mahajani’s Success Formula!

Join Saumya Prakash in this compelling episode of 'Pharma Marketing Playbook' as he interviews the esteemed Alhad Mahajani. Discover Alhad's remarkable career journey from a medical representative to a vice president in pharmaceutical marketing, and gain valuable insights into the growing role of digital channels, patient-centricity, and data-driven strategies in the pharma industry. Alhad also shares his guiding philosophies and experiences as an angel investor, offering practical advice for upcoming leaders and young professionals in the field.

00:00 Introduction to the Pharma Marketing Playbook

00:30 Guest Introduction: Mr. Alhad Mahajani

02:07 Career Journey and Pivotal Experiences

08:09 Impact of Digital Transformation in Pharma

12:56 Product Management and Market Positioning

16:27 Patient Centricity in Pharma Campaigns

22:53 Future of Pharma Marketing and AI

28:04 Leadership and Mentorship Insights

34:30 Advice for Young Professionals

36:42 Conclusion and Final Thoughts

Whether you're an experienced marketer or a student, gain actionable insights to excel in pharmaceutical marketing.

Pharma Marketing Playbook Podcast is brought to you by Multiplier AI, a leading force in the Healthcare industry providing data and Gen AI driven pharma and physician marketing to global brands.

Know more about us at: https://multiplierai.co/

About Guest :- 

Alhad Mahajani is a distinguished leader in pharmaceutical marketing and a mentor to emerging talent. He holds a B.Pharm, an MBA in Marketing, and executive certifications from Harvard Business School and SPJIMR. His career journey began as a Medical Representative at Lupin, progressing through key marketing roles at Charak Pharma, Glenmark, Blue Cross, Alkem, and Wanbury, before becoming Vice President of Marketing at Zuventus Healthcare. Currently, he is an Angel Investor with Inflection Point Ventures and a Mentor at HEED India, sharing his expertise in innovation and growth. 


Contact him at:- https://www.linkedin.com/in/alhadmahajani/


About the host:

Saumya Prakash is the Co-Founder of Mutiplier AI coming in with a remarkable track record in the healthcare sector. She is a seasoned entrepreneur and tech expert with a profound understanding of AI and IT Software. She holds an MBA from SP Jain Institute of Management and a B. Tech in Computer Science from BITS Pilani, where she achieved the distinction of a National Level Gold Medallist.

Contact her at:  https://www.linkedin.com/in/saumya-multiplierai/ 

Social media channels :-

Multiplier - https://www.linkedin.com/company/multiplierai/mycompany/

Youtube –   https://youtube.com/@MultiplierAI?si=WfTvcEfiP_v-IzqA

LinkedIn –   https://www.linkedin.com/in/saumya-multiplierai/

Whatsapp number - (+91)- 9100379991

Pharma Marketing Playbook: Data, GenAI, and Beyond
Discover the transformative power of GenAI, Data Analytics, Social Intelligence, and Physician Influencer Marketing that is shaping the future of pharma marketing. Join us, as we pave the pathway to a novel pharma marketing landscape, bringing to you conversations that meet at the intersection of technology and marketing. Hosted by Saumya Prakash, Co-Founder Multiplier AI Solutions, this podcast is spearheading the dialogues on disruptions in pharma marketing. Know more about us at: https://multiplierai.co/