
Today is October 20, 2025, and that is a special day for me because it marks the 10-year anniversary of Jocko Willink publishing his first book Extreme Ownership. Soon after he published this book, he started his podcast.Over the last decade, I've read his books multiple times, I've listened to thousands of hours of the podcast, and I even built Jocko an app.So, to celebrate the 10-year anniversary of the book Extreme Ownership, I wanted to ask myself: "What are the 10 lessons and ideas that I find myself recalling most often?" That have changed the way I think and how I operate in the world.That's what we're going to be diving into on Podcast Number #21: 10 lessons and ideas from 10 years of studying Jocko Willink.00:00 Introduction to Jocko Willink06:09 #1: Make Things Happen10:47 #2: Read and Write Every Day17:35 #3: You are the General21:31 #4: Leadership is a Skill24:29 #5: It's normal to feel that way29:04 #6: The Only Leadership Measure That Matters32:12 #7: Leading Up The Chain35:59 #8: Leadership Capital40:08 #9: Keep things simple42:09 #10: Study Atrocities47:07 Closing