Discussion Highlights with Kenneth Bible, CISO @ U.S. Department of Homeland Security (recently retired) *AI Impact: Ken shares how artificial intelligence, particularly Generative AI, impacts cybersecurity and data privacy. *Collaboration: Partnerships between cybersecurity, privacy, and legal are crucial for addressing concerns that exist in both cybersecurity and civil rights communities. *Zero Trust: What this means and how it applies to AI. *Securing the AI Environment: Addressing c...
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Discussion Highlights with Kenneth Bible, CISO @ U.S. Department of Homeland Security (recently retired) *AI Impact: Ken shares how artificial intelligence, particularly Generative AI, impacts cybersecurity and data privacy. *Collaboration: Partnerships between cybersecurity, privacy, and legal are crucial for addressing concerns that exist in both cybersecurity and civil rights communities. *Zero Trust: What this means and how it applies to AI. *Securing the AI Environment: Addressing c...
Incentivizing behavior to drive customer acquisition [feat. Caroline Harrison @ HSBC UK]
PET Shorts & Data Sorts
31 minutes
2 years ago
Incentivizing behavior to drive customer acquisition [feat. Caroline Harrison @ HSBC UK]
Top Takeaways from Caroline Harrison, Head of Digital Marketing The demise of third party cookies changes everythingAlign with Marketing to collect, store, and share customer data the right wayWhen to rely on consent and how to get itHow to leverage partners to change customer behavior and improve experienceDream big and don’t be limited by the resources you currently have Recommended Podcast: Digital Marketing Podcast Conferences to attend: MAD//Fest (marketing//advertising//disruption) in...
PET Shorts & Data Sorts
Discussion Highlights with Kenneth Bible, CISO @ U.S. Department of Homeland Security (recently retired) *AI Impact: Ken shares how artificial intelligence, particularly Generative AI, impacts cybersecurity and data privacy. *Collaboration: Partnerships between cybersecurity, privacy, and legal are crucial for addressing concerns that exist in both cybersecurity and civil rights communities. *Zero Trust: What this means and how it applies to AI. *Securing the AI Environment: Addressing c...
