In this episode, Erin steps in as host (while Tarryn is travelling) to chat with Luke Thorn from WebRefresh about how AI is reshaping the world of eCommerce - and what that means for pet businesses. From skyrocketing ad costs and SEO shifts, to the rise of conversational search and AI-driven shopping, this episode unpacks what brands need to know right now to stay visible and competitive. We discuss: How pet parents’ online search behaviour is changing with AI tools like ChatGPT and GeminiWhy...
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In this episode, Erin steps in as host (while Tarryn is travelling) to chat with Luke Thorn from WebRefresh about how AI is reshaping the world of eCommerce - and what that means for pet businesses. From skyrocketing ad costs and SEO shifts, to the rise of conversational search and AI-driven shopping, this episode unpacks what brands need to know right now to stay visible and competitive. We discuss: How pet parents’ online search behaviour is changing with AI tools like ChatGPT and GeminiWhy...
14. Creating Financial Stability For Your Pet Biz: with Tricia Ong from Mintrix Business Advisory
Pet Biz Project
45 minutes
2 years ago
14. Creating Financial Stability For Your Pet Biz: with Tricia Ong from Mintrix Business Advisory
Welcome to Episode 14 of the Pet Biz Project, where Tarryn sits down with Tricia Ong to chat about the fundamental steps to creating a stable, steady financial environment to protect your pet business success. Tricia Ong, founder and business management advisor at Mintrix Business Advisory, joins Tarryn to discuss the importance of knowing your numbers in your business, and how to manage the rising cost of living impacting on many areas of your business - both now and in the future.&nbs...
Pet Biz Project
In this episode, Erin steps in as host (while Tarryn is travelling) to chat with Luke Thorn from WebRefresh about how AI is reshaping the world of eCommerce - and what that means for pet businesses. From skyrocketing ad costs and SEO shifts, to the rise of conversational search and AI-driven shopping, this episode unpacks what brands need to know right now to stay visible and competitive. We discuss: How pet parents’ online search behaviour is changing with AI tools like ChatGPT and GeminiWhy...
