Theories of Persuasion

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PERSUASION AND THE PUBLIC MIND

OWMedia

15 episodes

14 hours ago

This podcast series provides an informative introduction to the subject of persuasion and social influence through interviews with scholars and practitioners in the fields of communication, psychology, and media studies. Please see individual episode descriptions for details about that episode, the person being interviewed, and additional resources. Mark Bordine is the podcast host/producer. He is AZ Chapter Director for Media Literacy Now (medialiteracynow.org), specializing in visual communication and media literacy education. Podcast Staff Contact: outwestmedia.online@gmail.com

Society & Culture

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Society & Culture

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Theories of Persuasion

PERSUASION AND THE PUBLIC MIND

19 minutes 4 seconds

6 years ago

Theories of Persuasion

Essential aspects of a useful theory.
Media theories and audience oriented theories.
Theories involving strength of media effects on the audience.

Interview with: Tim Borchers, Ph.D., Vice President for Academic Affairs, Peru State College

Resources: Persuasion in the Media Age, by Timothy Borchers (book)

Social Psychology, by Gilovich, Keltner, Chen, Nisbett (book)

Social Psychology-Revisiting the Classic Studies, Edited by J. Smith & A. Haslam (book) A review/discussion of 15 classic experiments covering behavior, cognitive dissonance, conformity, obedience, tyranny, group relations & conflict, group decision making, stereotype formation and much more.