Interview with: Tim Borchers, Ph.D., Vice President for Academic Affairs, Peru State College
Resources: Persuasion in the Media Age, by Timothy Borchers (book)
The Press Effect: Politicians, Journalists, and the Stories that Shape the Political World, by KH Jamieson and P. Waldman (book)
Packaging the Presidency: A History and Criticism of Presidential Candidate Advertising, by KH Jamieson (book)
Media Control: The Spectacular Achievements of Propaganda, by Noam Chomsky (book)
Words That Work: It's Not What You Say, It's What People Hear, by Frank Luntz (book)
The War of Words, by Kenneth Burke (book)