Audiences and Attitudes

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PERSUASION AND THE PUBLIC MIND

OWMedia

15 episodes

16 hours ago

This podcast series provides an informative introduction to the subject of persuasion and social influence through interviews with scholars and practitioners in the fields of communication, psychology, and media studies. Please see individual episode descriptions for details about that episode, the person being interviewed, and additional resources. Mark Bordine is the podcast host/producer. He is AZ Chapter Director for Media Literacy Now (medialiteracynow.org), specializing in visual communication and media literacy education. Podcast Staff Contact: outwestmedia.online@gmail.com

Society & Culture

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Society & Culture

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Audiences and Attitudes

PERSUASION AND THE PUBLIC MIND

14 minutes 30 seconds

5 years ago

Audiences and Attitudes

How do audiences think about messages?
Polling-Data Analysis-Ratings.

Interview with: Tim Borchers, Ph.D., Vice President for Academic Affairs, Peru State College

Resources: Persuasion in the Media Age, by Timothy Borchers (book)

Inside Prime Time, by Todd Gitlin (book)

The Public Mind: Pt. 2 Leading Questions, with Bill Moyers (PBS Video)

The Persuaders, with Douglas Rushkoff (Frontline/PBS Video)