Host Wenchi Yu speaks with Olivia Plotnick, a Shanghai-based social media and marketing entrepreneur, who recently completed a marketing research project spanning 30 cities in 60 days in China. The conversation attempted to answer the question: How’s China’s economy faring? Has the trade war’s impact been felt on the ground? How are consumers spending their money? Olivia’s findings of health & fitness, tourism, beauty, and youth trends challenge conventional wisdom and offer surprising in...
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Host Wenchi Yu speaks with Olivia Plotnick, a Shanghai-based social media and marketing entrepreneur, who recently completed a marketing research project spanning 30 cities in 60 days in China. The conversation attempted to answer the question: How’s China’s economy faring? Has the trade war’s impact been felt on the ground? How are consumers spending their money? Olivia’s findings of health & fitness, tourism, beauty, and youth trends challenge conventional wisdom and offer surprising in...
Ep. 10 Former Silicon Valley Bank CEO, Ken Wilcox, Shares the Art of War for Biz Negotiations in China
Perspectives with Wenchi Yu
1 hour 11 minutes
6 months ago
Ep. 10 Former Silicon Valley Bank CEO, Ken Wilcox, Shares the Art of War for Biz Negotiations in China
Host Wenchi Yu speaks with Ken Wilcox, author of The China Business Conundrum: Ensuring Win Win Doesn’t Mean Lose Twice, CEO of Silicon Valley Bank (SVB, 2001-2011) and Vice Chairman of SVB’s joint venture in Shanghai (SSVB) until 2019. He is a former member of the Board of Directors of the Federal Reserve Bank of San Francisco. Ken characterizes the complexities of the joint venture project as "one bed two dreams," a key reason why Silicon Valley Bank’s project with Shanghai Pudong Developme...
Perspectives with Wenchi Yu
Host Wenchi Yu speaks with Olivia Plotnick, a Shanghai-based social media and marketing entrepreneur, who recently completed a marketing research project spanning 30 cities in 60 days in China. The conversation attempted to answer the question: How’s China’s economy faring? Has the trade war’s impact been felt on the ground? How are consumers spending their money? Olivia’s findings of health & fitness, tourism, beauty, and youth trends challenge conventional wisdom and offer surprising in...
