In this conversation, Ivi shares her experiences and lessons learned in her career as a strength and conditioning coach. She discusses the mistakes she made and the challenges she faced, including perfectionism, lack of confidence, and overanalysing everything. Ivi emphasises the importance of being authentic, listening to players, and finding a balance between meeting their needs and asserting what needs to be done. She also highlights the need for collaboration and communication among different departments in a performance environment. Overall, Ivi's journey showcases the importance of self-reflection, growth, and adaptability in the field of sports performance. A big thank you to FKpro for sponsoring this episode! FKpro is a versatile suspension training kit and is a training tool I have used for over 10 years. The company have forged great partnerships with several professional clubs and has become renowned for being the most versatile suspension training equipment out there, because of their unique attachments that can be used with the equipment. Please do check out their website here (www.fkpro.co.uk) to see the equipment. You can purchase using the collaborate sports discount 'CS20' to receive 20% off your purchase! Please don't forget our mentorship programmes are only on sale till the end of this week - check them out here - www.collaboratesports.com/thegroupmentorships  I hope you enjoy the listen! Dan