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Performance Marketing Podcast
Performance Marketing Podcast
16 episodes
1 week ago
Welcome to the Performance Marketing Podcast! Our show is dedicated to everything and anything performance marketing. Whether you're a high-level media buyer or just starting out in the industry, this is the podcast for you. In each episode, we cover a range of topics ranging from in-depth media buying across all social and search channels to creative performance and what YOUR ads look like. Hosted by four of the industry's best, who combined have generated over $1 Billion in client revenue and are working with some of your favorite DTC brands.
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Marketing
Business
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All content for Performance Marketing Podcast is the property of Performance Marketing Podcast and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the Performance Marketing Podcast! Our show is dedicated to everything and anything performance marketing. Whether you're a high-level media buyer or just starting out in the industry, this is the podcast for you. In each episode, we cover a range of topics ranging from in-depth media buying across all social and search channels to creative performance and what YOUR ads look like. Hosted by four of the industry's best, who combined have generated over $1 Billion in client revenue and are working with some of your favorite DTC brands.
Show more...
Marketing
Business
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How ChatGPT Helps (and Hurts!) Performance Marketers | Performance Marketing Podcast | E-Commerce | Lead Generation | DTC | Agency
Performance Marketing Podcast
33 minutes 8 seconds
2 years ago
How ChatGPT Helps (and Hurts!) Performance Marketers | Performance Marketing Podcast | E-Commerce | Lead Generation | DTC | Agency

ChatGPT is a new tool that many marketers are excited about. We feel it can make the good marketers better, but bad marketers worse. 

The Performance Marketing Podcast is made to give actionable marketing tips to performance marketers. We only discuss high-impact strategies and processes, based on classic marketing concepts adapted to today's paid social environment. We approach ads the same way David Ogilvy, Eugene Schwartz, or Claude Hopkins would, in the context of paid social, paid search, and performance creative. No gimmicks, no algorithm hacks, just good old-fashioned "making better ads" and real business processes to make your job easier.

We've managed performance marketing for some of the most successful e-commerce brands in the world and consult agencies on improving their marketing & processes.

Subscribe for 100% actionable content: content so that when you play it, you open up notes and jot down ideas you can use instantly.

Eric Philippou, AKA Captain CAC Sparrow: https://twitter.com/eric_philippou

Andrew Soria, Performance Creative Manager: https://twitter.com/together_001

Akaash Joshi, Head of Growth: https://twitter.com/scaleegod

Nick Poole, Head of Growth: https://www.linkedin.com/in/nicholas-poole-827b62177/

Raj, the Godfather: https://twitter.com/ratnaraj007

Performance Marketing Podcast
Welcome to the Performance Marketing Podcast! Our show is dedicated to everything and anything performance marketing. Whether you're a high-level media buyer or just starting out in the industry, this is the podcast for you. In each episode, we cover a range of topics ranging from in-depth media buying across all social and search channels to creative performance and what YOUR ads look like. Hosted by four of the industry's best, who combined have generated over $1 Billion in client revenue and are working with some of your favorite DTC brands.