On this episode, we’re joined by Kyle Benesch, Director of Business Development at QRM. From mortician to long-term care advocate, Kyle shares a raw, emotional, and often hilarious journey through grief, growth, and deep purpose. He reflects on the lessons learned from managing people, surviving burnout, and finding belonging in the world of senior care. For Kyle, advocacy isn't a marketing line — it’s a calling shaped by personal loss, bold vulnerability, and a commitment to serving caregivers with respect and sincerity.
Key Takeaways:
00:00 Introduction.
06:45 The senior living industry became an unexpected passion.
08:15 Watching CNAs grieve showed the depth of their care.
10:15 Kyle considers his ADHD a creative superpower.
15:00 Traveling for work opened Kyle’s worldview and empathy.
17:21 Great salespeople stay curious beyond their own product.
19:00 Building friendships, not transactions, changes industry trust.
26:00 Losing a colleague reshaped Kyle’s approach to leadership.
30:33 "Hero Welcomes" during COVID became his proudest moment.
32:57 Authenticity on LinkedIn builds real-world relationships.
Resources Mentioned:
https://www.linkedin.com/in/kylejbenesch/
https://www.linkedin.com/company/qrm-quality-rehab-management/
https://qrmhealth.com/
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