In this episode, Pebble Presents Tiffany McNeil, a brand and innovation strategist and insights executive. Together, Emelia and Tiffany discuss Tiffany's journey into the field, the critical role of insights in driving innovation, and the balance between research and business realities. Tiffany shares her experiences in various organizations, emphasizing the importance of understanding consumer needs and the evolving landscape of research methodologies, including the impact of AI. The discuss...
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In this episode, Pebble Presents Tiffany McNeil, a brand and innovation strategist and insights executive. Together, Emelia and Tiffany discuss Tiffany's journey into the field, the critical role of insights in driving innovation, and the balance between research and business realities. Tiffany shares her experiences in various organizations, emphasizing the importance of understanding consumer needs and the evolving landscape of research methodologies, including the impact of AI. The discuss...
Episode 6: Building Strong Brands from the Inside Out with Butler Looney
Pebble Presents
1 hour 1 minute
3 weeks ago
Episode 6: Building Strong Brands from the Inside Out with Butler Looney
In this episode of Pebble Presents, host Emelia Rallapalli chats with Butler Looney to talk design and building strong brands from the inside out. Butler discusses how he went from an art history major to Executive Creative Director at a tech company, the importance of having a clear and focused design brief for creatives, and why he has developed a sense of empathy for business stakeholders when making a case for design within companies and organizations. Emelia Rallapalli is the founder of ...
Pebble Presents
In this episode, Pebble Presents Tiffany McNeil, a brand and innovation strategist and insights executive. Together, Emelia and Tiffany discuss Tiffany's journey into the field, the critical role of insights in driving innovation, and the balance between research and business realities. Tiffany shares her experiences in various organizations, emphasizing the importance of understanding consumer needs and the evolving landscape of research methodologies, including the impact of AI. The discuss...
