Jim Weber spent 25 years helping to shape Brooks Running into the mega-brand that it is today, but it did not come easily. In this conversation, Jim reflects on his early aspirations, the impact of sports on his leadership style, and the challenges of taking on the biggest sports brands in the world.

Jim also shares his experiences working directly with the legendary Warren Buffett and how that shaped his leadership style. Finally, he offers advice for the next generation about curiosity, self-awareness, and the importance of being trustable in leadership.

Instagram: @jim_weber

LinkedIn: linkedin.com/in/jim-weber-3b996b8

Chapters

00:00 Introduction and Personal Health Challenges

02:56 Transitioning from Brooks: Life After Leadership

05:59 Early Aspirations: From Hockey Dreams to Business Goals

08:49 The Impact of Sports on Leadership and Teamwork

12:01 Navigating Education and Family Life

15:09 Lessons from Pillsbury: Mentorship and Leadership

18:09 Career Decisions: The Importance of Selectivity

21:05 The State of Brooks in 2001: A Company in Crisis

23:46 Strategic Pivot: Focusing on Running

26:57 Building a Brand: The 'Run Happy' Philosophy

29:55 Performance and Product Focus in Running Gear

33:07 The Importance of Product Innovation

34:22 Staying Focused on Running

36:32 Building an Authentic Brand

38:48 Working with Warren Buffett

46:32 Navigating Growth and Leadership Changes

54:19 Avoiding Arrogance and Complacency

01:01:32 Life Lessons from a Cancer Journey

01:03:28 Advice for the Next Generation

#brooksrunning #runhappy #warrenbuffet #berkshirehathaway #leadership #branddevelopment