Scaling Stories Across Cultures

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Pathways to Zero Barriers

Zero Project

19 episodes

3 days ago

Do you have a product or initiative that removes barriers for persons with disabilities? How can you expand or scale it to benefit more people? Pathways to Zero Barriers takes you on a global journey of scaling disability inclusion solutions. In each episode we explore how innovative initiatives expand to new regions and markets, breaking down the practical steps needed to scale effectively.

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Scaling Stories Across Cultures

Pathways to Zero Barriers

42 minutes 8 seconds

9 months ago

Scaling Stories Across Cultures

Brief Summary

In this episode, host Anthony Giannoumis explores the power of media-driven storytelling in challenging stigmas and driving social change. He is joined by Debora Maboya, Head of Operations and Programs at Tai Tanzania, and Bernard Chiira, Founder & CEO of AT4D (Assistive Technologies for Disability).

Debora shares how Tai Tanzania creates culturally relevant animated content that inspires social and behavioural change, emphasizing the importance of adapting storytelling to different cultural contexts. She highlights the role of collaboration—with governments, local organizations, and communities—in ensuring content resonates and has a lasting impact.

Bernard offers insights on leveraging digital distribution channels to scale disability-inclusive narratives, emphasizing how storytelling can dismantle biases and reach previously untapped audiences.

Expect real-world examples, challenges, and key takeaways for innovators looking to expand inclusive media initiatives globally.

Download Captions

In PDF Format: [https://zeroproject.org/fileadmin/root_zeroproject/ZPSCALE/podcasts/Pathways_transcripts/Pathways_E06_Tai-Chiira_Transcript.pdf]

In Word Format: [https://zeroproject.org/fileadmin/root_zeroproject/ZPSCALE/podcasts/Pathways_transcripts/Pathways_E06_Tai-Chiira_Transcript.docx]

The Guests

Debora Maboya, Head of Operations and Programs at Tai Tanzania

Bernard Chiira, Founder & CEO AT4D (Assistive Technologies for Disability)

The Key Questions Addressed in this Episode are:

1. How do you prepare to transfer your storytelling model to new regions?

2. How does adapting content to local cultures affect your approach?

3. What challenges do you face when expanding internationally?

Call to Action

Subscribe today for real-world insights on scaling innovative solutions from across the globe.

Links to Mentioned Resources

- Tai Tanzania Website [https://www.tai.or.tz/edutainment/resources-bank]

Zero Project Scaling Solutions website: [scaling-solutions.zeroproject.org]

Contact Information

For questions or feedback, reach out to us at: scaling-solutions@zeroproject.org

Sponsor/Partner Info

This episode is brought to you by the Zero Project with the support of the Essl Foundation, Fundación Descúbreme, GIZ on behalf of BMZ, Atos, EnAble India, and Inclusive Creation.