Passionfruit has brought together some of the best voices in the online creator space during SXSW 2025 in Austin to discuss important issues all creators are facing.
How do you create content that actually makes an impact (and doesn’t just get lost in the void)? This panel brings together comedians, creators, and activists who have mastered the art of using humor, satire, and storytelling to inspire change.
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Host:
Liz Plank - Airplane Mode https://lizplank.substack.com/
Guests:
Josh Burstein https://www.joshburstein.com/
Walter Masterson https://www.youtube.com/waltermasterson
Sid Marcos https://www.instagram.com/sidmarcos/
Passionfruit is a news site, multimedia brand, and community space for creator labor issues. In an industry estimated to be worth half a trillion dollars by 2027, the majority will go to platforms, distributors, brands, and other corporate interests that rely on creators to produce an endless stream of new content. We are dedicated to advocating for the rights and fair treatment of online content creators, provide resources, news, and advocacy. Every worker in this space deserves Sustainability, Accountability, Equity, and Transparency: a SEAT at the table of the creator economy.
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