In this episode, Carly Buxton interviews Jessica Holton, CEO and co-founder of Ours, a relationship wellness company on a mission to help people have happier and healthier lives through stronger relationships. Jessica shares the inspiration behind Ours and their journey in revolutionizing the couples therapy experience. Key topics discussed: * The origin story of Ours and Jessica's mission to destigmatize and make couples therapy more accessible * The evolution of Ours' product offerings, from group virtual programs to personalized couples therapy matching * How Ours guides couples through the process of seeking support, providing tools and resources before, during, and after therapy sessions * Ours' vision of becoming the "primary care" for relationships, offering a holistic care team approach tailored to different life stages * The recent rebranding process and the philosophy behind Ours' new modern, calming, and aspirational visual identity * Strategies for growth, including leveraging personal networks, Google Ads, editorial placements, and word-of-mouth referrals * Addressing accessibility and affordability challenges in the couples therapy space, including therapist compensation and potential insurance coverage * Insights and advice for couples navigating the unique challenges of parenthood and maintaining a strong relationship amid evolving responsibilities Jessica also shares how listeners can support Ours' mission by spreading awareness, and invites experts to collaborate on training opportunities for their therapist network. Try out this new spin on couples therapy! https://withours.com/