When I asked my son to describe his generation, he came up with “Generation NOW” which I found fascinating. He went on to say “mum, we can’t wait for anything because we are so used to getting everything NOW!”. I actually think it’s such an appropriate description. Generation Smartphone is also a great name because it says it all and the speed at which smartphones have totally changed how we live is scary.
Welcome to Part 1 in my new podcast book club series on the book The Tech Diet for your Child and Teen by Brad Marshall. Over the next couple of months, I will be going through each chapter of this book highlighting all you need to know in order to come up with a media plan that is actually implementable, practical and works.
In today's episode, we discuss smartphones, the research and the science. Do you understand how dopamine works? It certainly helps, so tune in…
The links to buy the book can be found below. Please note that I do not receive any kickback for purchases made and all information read and discussed in these episodes are copyright to the author.
Amazon.com
Amazon.ca
Amazon.au
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