Brian is the founder of Backlinko, a newsletter that provides SEO training and link building strategies. He is the also co-founder of Exploding Topics, a newsletter designed to help users discover rapidly growing topics before they take off.

I figured: what better way to get up to speed on the biggest trends in tech than to talk to someone who looks at them every single day?

I love trying to spot new trends on the internet before they happen. And I’m not often very good at it. But over the past few months I’ve been checking out Exploding Topics a couple of times a week to see what’s happening on the internet, and I’m always surprised.

Right now, some of the top trends on the homepage are ‘sleep gummies’, ‘side hustle’, and ‘ceramic coating’.

Anyway, here's the interview.