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Weekly in depth interviews with the pioneers who built the first two decades of advertising technology
59. Andy Atherton – optimizing Yahoo, Brand.net and AppNexus
Paleo Ad Tech
30 minutes
1 year ago
59. Andy Atherton – optimizing Yahoo, Brand.net and AppNexus
Andy was head of pricing at Yahoo when they brought on both Rapt and Right Media for optimization and networking. He also co-founded Brand.net and worked at AppNexusMore
Paleo Ad Tech
Weekly in depth interviews with the pioneers who built the first two decades of advertising technology