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Weekly in depth interviews with the pioneers who built the first two decades of advertising technology
48. Brian O’Kelley (part 3) – the AppNexus adventure
Paleo Ad Tech
44 minutes
1 year ago
48. Brian O’Kelley (part 3) – the AppNexus adventure
Brian co-founded AppNexus in 2007 as a cloud hosting platform, morphing into an SSP and then DSP, meanwhile pioneering header bidding and RTB and more.More
Paleo Ad Tech
Weekly in depth interviews with the pioneers who built the first two decades of advertising technology
