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How do you hire employees who actually stick around?
Austin Gray sits down with Patrick Murphy, founder of Cascade Home Cleaning, to unpack why recruiting is the single biggest bottleneck in service businessesāand how to fix it.
Patrick reveals:
Why every great hire adds $130K in annual revenue
His proven recruiting funnel modeled after sales & marketing
How to use Indeed, automation, and strong copy to attract better candidates
The secret to disqualifying bad fits early (and saving yourself months of headaches)
His full multi-step hiring process: applications ā screening ā test clean ā offer
This isnāt theoryāitās the exact framework Patrick uses to manage 20+ employees in a highly competitive, high-turnover industry.
If you own a cleaning service, landscaping company, snow removal business, or any local service operationāthis is a must-listen playbook for scaling with the right team.
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