Owning the Outcome is a podcast about the bold bets, hard lessons, and breakthrough moments that define success in the HubSpot ecosystem. Hosted by Sarah McDevitt, HubSpot’s Sr. Director of Partner Strategy, each episode dives into real conversations with the leaders rewriting the rules in an AI-first world—and owning their share of a $30B opportunity along the way.
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Owning the Outcome is a podcast about the bold bets, hard lessons, and breakthrough moments that define success in the HubSpot ecosystem. Hosted by Sarah McDevitt, HubSpot’s Sr. Director of Partner Strategy, each episode dives into real conversations with the leaders rewriting the rules in an AI-first world—and owning their share of a $30B opportunity along the way.
Transformation Tips from Bright Digital’s Head of AI & Innovation
Owning the Outcome
25 minutes
1 month ago
Transformation Tips from Bright Digital’s Head of AI & Innovation
This episode is all about tactics and customer value. Join Sarah and Aimane Ben M Hand, head of AI & Innovation at Bright Digital, for a packed 20 minutes on how to build a relentlessly innovative AI-first culture within your business and how to deliver AI outcomes for customers, even when trust has been eroded in the past. You'll learn:
How to drive AI adoption internally: Bright Digital’s playbook for building an AI-first mindset and scaling team innovation fast.
What to do when AI projects fail: Why 62% of mid-market companies struggle with early adoption, and how to reset the strategy.
Relational intelligence in practice: Why human connection and trust are more critical than ever in an AI-driven world.
Bright Digital’s AI service mix: From strategy and governance to hands-on agent workflows that boost client outcomes.
Practical frameworks for ROI: How to evaluate tools without falling into FOMO and build a realistic path to return on investment.
Consider this your step-by-step guide on moving beyond hype, building trust, and delivering measurable AI outcomes.
Owning the Outcome
Owning the Outcome is a podcast about the bold bets, hard lessons, and breakthrough moments that define success in the HubSpot ecosystem. Hosted by Sarah McDevitt, HubSpot’s Sr. Director of Partner Strategy, each episode dives into real conversations with the leaders rewriting the rules in an AI-first world—and owning their share of a $30B opportunity along the way.
