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Own Your Business
Sam Jacobson with Ideaction
220 episodes
1 day ago
A podcast for event professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team. Follow up questions answered in a private FB group.
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Entrepreneurship
Business
RSS
All content for Own Your Business is the property of Sam Jacobson with Ideaction and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
A podcast for event professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team. Follow up questions answered in a private FB group.
Show more...
Entrepreneurship
Business
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Stop Using AI Like a Robot
Own Your Business
25 minutes 10 seconds
1 month ago
Stop Using AI Like a Robot

AI is everywhere, and wedding pros are feeling the pressure to use it. But most are jumping in without a real plan. They’re grabbing tools, copying templates, and hoping it saves time. Instead, they end up with content that sounds bland, robotic, or totally off-brand. 

In this episode, we’re calling out the biggest mistakes creatives make when using AI and showing you how to shift from “get it done fast” to “make it work for me.” If you want to use AI without sounding like everyone else, this one’s for you.

Takeaways:

  • Why using AI just to “save time” actually wastes it

  • How to spot misaligned, off-brand AI content before it hurts your business

  • The right mindset shift to use AI as a creative partner

  • Strategic ideas for weaving AI into your workflow without sounding generic

Own Your Business
A podcast for event professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team. Follow up questions answered in a private FB group.