In this conversation, Stine discusses the critical role of lead magnets in the sales funnel for course creators and service providers. She emphasizes that freebies should not only provide value but also serve as a strategic entry point into the buyer's journey, effectively pre-selling the main offer. Stine outlines a formula for creating effective freebies that deliver tangible results and align closely with the main course or service, ensuring a seamless transition for potential customers. T...
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In this conversation, Stine discusses the critical role of lead magnets in the sales funnel for course creators and service providers. She emphasizes that freebies should not only provide value but also serve as a strategic entry point into the buyer's journey, effectively pre-selling the main offer. Stine outlines a formula for creating effective freebies that deliver tangible results and align closely with the main course or service, ensuring a seamless transition for potential customers. T...
19. Fixing the Gaps in Your Offer Suite (Without Creating 10 New Offers)
Overflow Funnels
12 minutes
2 months ago
19. Fixing the Gaps in Your Offer Suite (Without Creating 10 New Offers)
In this episode, Stine discusses the importance of identifying gaps in your offer suite and how to strategically address them without overwhelming yourself with new creations. She emphasizes that gaps represent opportunities for growth and revenue, and provides actionable steps to fill these gaps effectively. Stine outlines three main types of gaps: entry offers, upgrade offers, and retention offers, and encourages listeners to think critically about their existing offers to create a seamless...
Overflow Funnels
In this conversation, Stine discusses the critical role of lead magnets in the sales funnel for course creators and service providers. She emphasizes that freebies should not only provide value but also serve as a strategic entry point into the buyer's journey, effectively pre-selling the main offer. Stine outlines a formula for creating effective freebies that deliver tangible results and align closely with the main course or service, ensuring a seamless transition for potential customers. T...