In this conversation, Stine discusses the critical role of lead magnets in the sales funnel for course creators and service providers. She emphasizes that freebies should not only provide value but also serve as a strategic entry point into the buyer's journey, effectively pre-selling the main offer. Stine outlines a formula for creating effective freebies that deliver tangible results and align closely with the main course or service, ensuring a seamless transition for potential customers. T...
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In this conversation, Stine discusses the critical role of lead magnets in the sales funnel for course creators and service providers. She emphasizes that freebies should not only provide value but also serve as a strategic entry point into the buyer's journey, effectively pre-selling the main offer. Stine outlines a formula for creating effective freebies that deliver tangible results and align closely with the main course or service, ensuring a seamless transition for potential customers. T...
18. Map Your Client Journey So Buyers Upgrade Instead of Ghosting
Overflow Funnels
14 minutes
2 months ago
18. Map Your Client Journey So Buyers Upgrade Instead of Ghosting
In this episode of the Overflow Funnel Podcast, Stine discusses the importance of having a well-structured offer suite that guides clients through a seamless journey. She introduces her offer suite flow chart framework, which consists of five stages: awareness, entry, core, premium, and legacy. Stine emphasizes the need for clarity in the client journey to prevent drop-offs and maximize revenue. She provides actionable steps for listeners to map their offers and identify gaps in their current...
Overflow Funnels
In this conversation, Stine discusses the critical role of lead magnets in the sales funnel for course creators and service providers. She emphasizes that freebies should not only provide value but also serve as a strategic entry point into the buyer's journey, effectively pre-selling the main offer. Stine outlines a formula for creating effective freebies that deliver tangible results and align closely with the main course or service, ensuring a seamless transition for potential customers. T...
