Are you new to business but not new to the skills you want to turn into services? Then here's my tip - stop holding yourself back! Stop seeing yourself as a newbie! You may be new to runnning a business but we want you to really OWN the skills you have mastered over the years. In this episode Rosie talks to Samantha Riley, the go-to authority for turning your expertise into a thriving business, about how our business culture seems to rank everyone according to their length of time in business rather than their length of time doing what they do best. Resources: https://samanthariley.global/ Download The Freedom Business Matrix™ https://samanthariley.global/freedom/ Dunning Krugar Effect Ted Talk - http://bit.ly/2UWR4Mf About Samantha Samantha Riley is a "pocket rocket" from the Northern Beaches in Sydney, Australia, and has spent the past 8 years helping people turn their expertise into a thriving business. Everything she teaches is what she's learned through personal experience while building multiple businesses over the past 26 years. She is an international speaker, #1 best-selling author, host of the 'Thought Leaders Business Lab podcast Samantha uses the 3 key principles of positioning, profile and leverage to help people to monetise their expertise, become the go-to authority in their industry, and create a business with the freedom to spend more time doing what they love. She's not all business though. She's also a wife, a mother of 3, big lover of travel, enjoyer of fine wine, excited by fast cars, and someone who can't hear music without dancing.