Today, I'm sitting down with Devon Sullivan, a mountain bike engineering savant, to discuss the world of mountain bike product development. We'll explore the differences between products designed for enthusiasts and those tailored for UCI Elite professional mountain bike racers.

Notably, Devon isn't just a mountain bike engineer; he's also an accomplished rider. He'll share his industry journey and emphasize the importance of patience and trust in product development.

We'll cover everything, from the significance of the product development process to the intricacies of engineering the Mountain Bikes that UCI World Cup racers use to secure the top spot on the podium.

Whether you're a passionate mountain biker or simply curious about the behind-the-scenes aspects of cycling industry product development, this episode promises to captivate and inform.

Highline Outdoor Group 

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