Out of the Box is a podcast focused on the challenges, triumphs, and perspectives of the next generation of marketing leaders - those of us cracking the code where growth and storytelling intersect. We're shining a spotlight on the marketers doing revolutionary work, building businesses through unique approaches, and breaking out of the box.
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Out of the Box is a podcast focused on the challenges, triumphs, and perspectives of the next generation of marketing leaders - those of us cracking the code where growth and storytelling intersect. We're shining a spotlight on the marketers doing revolutionary work, building businesses through unique approaches, and breaking out of the box.
240 A/B tests later: Two philosophies for optimizing your subscription app | Sviat Hnizdovskyi, Applica Agency
Out of the Box
33 minutes 55 seconds
2 years ago
240 A/B tests later: Two philosophies for optimizing your subscription app | Sviat Hnizdovskyi, Applica Agency
In this episode of Out of the Box, our host Jess Overton, Sr. Director of Sales and Partnerships at ironSource Aura, sits down with Sviat Hnizdovskyi, Founder at Applica Agency, mobile app growth agency focusing on monetization and activation. They discuss the schools of thought behind subscription models, steps to optimizing your subscription monetization strategy and insights into what does and doesn’t work.
Tune in here or read the transcript: https://www.is.com/community/podcasts/out-of-the-box/sviat-hnizdovskyi-applica-subscription/
Out of the Box
Out of the Box is a podcast focused on the challenges, triumphs, and perspectives of the next generation of marketing leaders - those of us cracking the code where growth and storytelling intersect. We're shining a spotlight on the marketers doing revolutionary work, building businesses through unique approaches, and breaking out of the box.