In this episode of OTW Spotlight, TJ sits down with Patrick O'Donnell, CEO, and Ian Helmar, co-founder and VP of R&D at NanoHive Medical, a company pioneering intelligent spinal fusion implants through advanced 3D-printed titanium technology. Patrick and Ian share how NanoHive is carving out its position in the highly competitive spine market by focusing on doing one thing better than anyone else—bioactive 3D-printed titanium interbody devices. They explain their unique approach to converting surgeons by tailoring conversations to specific pain points, whether it's device stiffness, imaging quality, or clinical outcomes, and how this strategy has helped them achieve a near 100% trial rate with surgeons who experience their technology.

The conversation explores NanoHive's "four pillars of fusion success"—stiffness, imaging, ongrowth, and ingrowth—with Ian breaking down how their proprietary lattice structure and subtractive surface treatment create implants that promote stronger bone healing while delivering diagnostic imaging quality far superior to traditional titanium implants. Patrick reveals the company's impressive growth trajectory, including 120% growth in Q3 and exceptional surgeon loyalty, with customers who started using their products five to seven years ago remaining loyal today. Looking ahead, they discuss NanoHive's ambitious vision for the future: embedding patient-powered sensor technology into their implants to capture real-time data that could revolutionize how fusion success is measured and verified, potentially establishing new standards of care in spine surgery while leveraging AI to deliver cost efficiencies across all stakeholders in the patient care episode.

To learn more about NanoHive Medical, visit: https://linkly.link/2Fxsh