In this episode, Drue welcomes Dr. Brian Blackwood, an orthopedic surgeon from Boulder, Colorado, known for his bold and unafraid voice on industry issues. Dr. Blackwood shares his journey from Montana to medical school, reflecting on how his family's work ethic and football background shaped his approach to surgery and teamwork. He opens up about his personal battle with burnout, the importance of seeking mental health support, and his viral stand against the controversial "rep scrubs" policy. The conversation explores his passion for robotics in joint replacement, his views on loyalty and treating industry partners with respect, and his perspective on the broken healthcare system where physician reimbursement continues to decline while administrative costs soar. Together, they discuss the urgent need for doctors to advocate for their value and the critical role they play in healthcare delivery.