1) Greg's early childhood and entry into Olympic gymnastics trampoline; 2) Yearning for more freedom and self-expression; 3) Meeting Trish McGeer; 4) The first GTG Games- the sport "launched on Instagram"; 5) Creation of global brand and first World Championships; 6) Freestyle trampoline community and athlete "vibe"; 7) Growing ecosystem including live events, new Flippin' TV, e-sports, training center, action sports camps, etc.; 8) Greg's vision for the future of the FTA; 9) Greg's creative ...
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1) Greg's early childhood and entry into Olympic gymnastics trampoline; 2) Yearning for more freedom and self-expression; 3) Meeting Trish McGeer; 4) The first GTG Games- the sport "launched on Instagram"; 5) Creation of global brand and first World Championships; 6) Freestyle trampoline community and athlete "vibe"; 7) Growing ecosystem including live events, new Flippin' TV, e-sports, training center, action sports camps, etc.; 8) Greg's vision for the future of the FTA; 9) Greg's creative ...
OTT Executive Podcast S3 E8 Natalie Gabathuler-Scully, Vevo EVP, Revenue Distribution and Data Operations
OTT Executive Podcast with Brian Mahony
30 minutes
2 years ago
OTT Executive Podcast S3 E8 Natalie Gabathuler-Scully, Vevo EVP, Revenue Distribution and Data Operations
1) Natalie's current role; 2) Career background from JP Morgan to ESPN; 3) Vevo's global operations-- streaming across 34 distribution platforms including YouTubeTV, Samsung TV+, Pluto, Roku, and Amazon FireTV-- over 800,000 pieces of content; 4) Launching FAST channels; 5) Embracing a data-driven environment; 6) The promise vs. the reality of addressable advertising; 7) The process of data and advertising experimentation; 8) When will measurement become standardized and reliable?; 9) Future ...
OTT Executive Podcast with Brian Mahony
1) Greg's early childhood and entry into Olympic gymnastics trampoline; 2) Yearning for more freedom and self-expression; 3) Meeting Trish McGeer; 4) The first GTG Games- the sport "launched on Instagram"; 5) Creation of global brand and first World Championships; 6) Freestyle trampoline community and athlete "vibe"; 7) Growing ecosystem including live events, new Flippin' TV, e-sports, training center, action sports camps, etc.; 8) Greg's vision for the future of the FTA; 9) Greg's creative ...
