Travis Lowdermilk and Jessica Rich on building a customer-driven culture at Microsoft

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O'Reilly Design Podcast - O'Reilly Media Podcast

O'Reilly Media

50 episodes

6 months ago

The O'Reilly Design podcast explores how experience design -- and experience designers -- are shaping business, the Internet of Things, and other domains.

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The O'Reilly Design podcast explores how experience design -- and experience designers -- are shaping business, the Internet of Things, and other domains.

Business

Technology,

Tech News

Travis Lowdermilk and Jessica Rich on building a customer-driven culture at Microsoft

O'Reilly Design Podcast - O'Reilly Media Podcast

31 minutes 56 seconds

8 years ago

Travis Lowdermilk and Jessica Rich on building a customer-driven culture at Microsoft

This week, I sit down with Travis Lowdermilk senior UX designer at Microsoft, and Jessica Rich, UX researcher at Microsoft; Lowdermilk and Rich are also co-authors of the Customer Driven Playbook. We talk about why failing fast is not always a good approach, sensemaking, and never losing track of the customer’s voice.