
This is an Open Coffee for Fractionals session — part of my coaching practice.
Ben Mills talked through building his fractional CFO practice — from early referrals to cold outreach and content experiments. He shared how a single lucky LinkedIn Navigator DM turned into a client, and how he tracks everything to learn what works.
Diego Woitasen reflected on shifting from agency owner to solo consultant — and how a Kubernetes post from five years ago closed his biggest deal. We dug into long-tail content, building writing habits, and how fractional credibility shows up over time.
We got into:
No slides. No pitches. No agenda. Just honest conversation.
📅 Recorded July 7, 2025
🎙️ Hosted by David Raistrick
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