Looking back through your career you'll find a series of memorable moments that stand out. Highs, lows, and transitions likely make up the bulk of those memories. These memorable, defining moments are some of the most impactful on your career. These ideas are explored in depth in the well-known book, The Power of Moments, by Dan and Chip Heath.

Knowing this, how can we think about creating defining moments for others as a form of design impact? When thinking along these lines, how can we broaden out perspective on what it means to bring impact as a designer?

Hope you enjoy the episode! To read more on this topic, we recommend The Power of Moments, as well as checking out Craig's recent article, Designing for impact through defining moments on the Shaping Design blog.