From rental shop to marketing boss — Lachy Keevers has done it all. Live from the Snow Sports Industry Tradeshow, Austin and Matty sit down with long-time mate and XTM Marketing Manager Lachy Keevers to unpack his 20-year career in snow, from Falls Creek beginnings to managing Olympians with Oakley and leading one of Australia’s biggest winter brands. 🎙️ Recorded on-site at SIA Tradeshow 2025, this episode dives into: • Lachy’s 20+ seasons and how he turned passion into a career •...
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From rental shop to marketing boss — Lachy Keevers has done it all. Live from the Snow Sports Industry Tradeshow, Austin and Matty sit down with long-time mate and XTM Marketing Manager Lachy Keevers to unpack his 20-year career in snow, from Falls Creek beginnings to managing Olympians with Oakley and leading one of Australia’s biggest winter brands. 🎙️ Recorded on-site at SIA Tradeshow 2025, this episode dives into: • Lachy’s 20+ seasons and how he turned passion into a career •...
Ep 11 – Core Lords, Whisky & Pow Dreams ft. Josh Fawcett & Alex “Sassy” Koens | Only Friends on a Pow Day
Only Friends on a Pow Day
33 minutes
2 months ago
Ep 11 – Core Lords, Whisky & Pow Dreams ft. Josh Fawcett & Alex “Sassy” Koens | Only Friends on a Pow Day
From dry slopes in the UK to ski bumming in Canada and tuning thousands of skis in Japan, Josh and Sassy have done it all. These two legends embody what it means to be core lords - shredding pow by day, tuning skis by night, and living their best lives in Niseko. In this ep, Austin dives into: How Sassy became Rhythm Japan’s workshop weaponJosh’s journey from freestyle rails to running the boot gameLife lessons from COVID powder daysTouring, microclimates, and chasing Hokkaido’s endless powWh...
Only Friends on a Pow Day
From rental shop to marketing boss — Lachy Keevers has done it all. Live from the Snow Sports Industry Tradeshow, Austin and Matty sit down with long-time mate and XTM Marketing Manager Lachy Keevers to unpack his 20-year career in snow, from Falls Creek beginnings to managing Olympians with Oakley and leading one of Australia’s biggest winter brands. 🎙️ Recorded on-site at SIA Tradeshow 2025, this episode dives into: • Lachy’s 20+ seasons and how he turned passion into a career •...