Do you know how people often say ”Niche Down” when talking about blogging? How they tell you that it is best to choose a niche instead of creating a website where you talk about everything all at once? Well, there is a reason why they do! Niching down, choosing one theme or one subject to blog about will help you create Expertise, Authority and Trustworthiness in that Niche. This will ultimately help you to rise through the search rankings and make a name for yourself and your blog on the web! Want to know more about E.A.T. and how to increase your E.A.T.? Well, then you are at the right address!