We dive with Brock Miller into how he built Topwater Co. and Zook Fishing Co. by learning ads, prioritizing creative, and owning customer relationships. The talk moves from Meta’s AI shift and TikTok’s downturn to Amazon growth, brand partnerships, and offshore obsession. • leaving corporate advertising for entrepreneurship • learning Facebook ads and testing creatives • Meta AI optimization and simplified campaign structures • boosted posts vs Ads Manager for real outcomes • starting budget...
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We dive with Brock Miller into how he built Topwater Co. and Zook Fishing Co. by learning ads, prioritizing creative, and owning customer relationships. The talk moves from Meta’s AI shift and TikTok’s downturn to Amazon growth, brand partnerships, and offshore obsession. • leaving corporate advertising for entrepreneurship • learning Facebook ads and testing creatives • Meta AI optimization and simplified campaign structures • boosted posts vs Ads Manager for real outcomes • starting budget...
What happens when you actually pattern your shotgun? | Ryan Burnett Co Founder of Pattern Pros
One Hell Of A Life Outdoor Podcast
1 hour 23 minutes
1 month ago
What happens when you actually pattern your shotgun? | Ryan Burnett Co Founder of Pattern Pros
We sit down with Ryan Burnett, founder of Pattern Pros, who's revolutionizing waterfowl hunting with innovative shotgun shell variety packs that help hunters find their perfect ammunition match for improved accuracy and fewer wounded birds. • Pattern Pros creates variety packs containing multiple shotgun shell brands in one box • Their waterfowl box includes 8 different shells with 3 of each in a 24-shell box • Turkey edition offers 5 different shells in one box • Helps hunters identify whic...
One Hell Of A Life Outdoor Podcast
We dive with Brock Miller into how he built Topwater Co. and Zook Fishing Co. by learning ads, prioritizing creative, and owning customer relationships. The talk moves from Meta’s AI shift and TikTok’s downturn to Amazon growth, brand partnerships, and offshore obsession. • leaving corporate advertising for entrepreneurship • learning Facebook ads and testing creatives • Meta AI optimization and simplified campaign structures • boosted posts vs Ads Manager for real outcomes • starting budget...
