We dive with Brock Miller into how he built Topwater Co. and Zook Fishing Co. by learning ads, prioritizing creative, and owning customer relationships. The talk moves from Meta’s AI shift and TikTok’s downturn to Amazon growth, brand partnerships, and offshore obsession. • leaving corporate advertising for entrepreneurship • learning Facebook ads and testing creatives • Meta AI optimization and simplified campaign structures • boosted posts vs Ads Manager for real outcomes • starting budget...
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We dive with Brock Miller into how he built Topwater Co. and Zook Fishing Co. by learning ads, prioritizing creative, and owning customer relationships. The talk moves from Meta’s AI shift and TikTok’s downturn to Amazon growth, brand partnerships, and offshore obsession. • leaving corporate advertising for entrepreneurship • learning Facebook ads and testing creatives • Meta AI optimization and simplified campaign structures • boosted posts vs Ads Manager for real outcomes • starting budget...
Travis Thompson on Conservation, Corridors, and Commitment
One Hell Of A Life Outdoor Podcast
1 hour 40 minutes
2 months ago
Travis Thompson on Conservation, Corridors, and Commitment
Travis Thompson shares his journey as a fifth-generation Floridian dedicated to conservation through All Florida, his duck guiding business, and his work with the International Order of Theodore Roosevelt. His passion for protecting wild spaces while respecting private property rights shapes his approach to Florida's conservation challenges. • Working in conservation through three roles: All Florida organization, Duck Ranching guide service, and the International Order of Theodore Roosevelt ...
One Hell Of A Life Outdoor Podcast
We dive with Brock Miller into how he built Topwater Co. and Zook Fishing Co. by learning ads, prioritizing creative, and owning customer relationships. The talk moves from Meta’s AI shift and TikTok’s downturn to Amazon growth, brand partnerships, and offshore obsession. • leaving corporate advertising for entrepreneurship • learning Facebook ads and testing creatives • Meta AI optimization and simplified campaign structures • boosted posts vs Ads Manager for real outcomes • starting budget...
