OnBrand features a closer look at brands through the lens of the consumer, focusing on their desire for true connection with companies across all stages of the journey. Join host Sarah Grace McCandless for interviews and insights on which brands are getting it right and how other organizations can learn from these examples to strengthen, grow, and rise with authenticity.
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OnBrand features a closer look at brands through the lens of the consumer, focusing on their desire for true connection with companies across all stages of the journey. Join host Sarah Grace McCandless for interviews and insights on which brands are getting it right and how other organizations can learn from these examples to strengthen, grow, and rise with authenticity.
How Brands Build Relationships Through Gaming With Tripleclix
OnBrand with Sarah Grace McCandless
36 minutes 31 seconds
4 years ago
How Brands Build Relationships Through Gaming With Tripleclix
Welcome to OnBrand! In this episode, join host Sarah Grace McCandless as she speaks with Chris Erb, chief executive officer and founder of Tripleclix, about how the gaming industry has grown and evolved and why all brands aiming to connect with Gen Z need a value-driven gaming strategy to foster more authentic engagement and build lasting relationships.
OnBrand with Sarah Grace McCandless
OnBrand features a closer look at brands through the lens of the consumer, focusing on their desire for true connection with companies across all stages of the journey. Join host Sarah Grace McCandless for interviews and insights on which brands are getting it right and how other organizations can learn from these examples to strengthen, grow, and rise with authenticity.
